Awards Methodology Page
Super Lawyers has developed an in-house methodology to choose only the most qualified attorneys.
The process of being named a Super Lawyer involves multiple steps, inclusive but not limited to
independent research and peer reviews from fellow attorneys. Each lawyer is evaluated based on their
individual professional standing and accomplishments along with peer verification. Selections are made
annually by each state. The goal of Super Lawyers is to create a verifiable listing of the most qualified
legal professionals that can be utilized as a resource for consumers searching for well-qualified legal
counsel. Approximately 5% of attorneys vetted are actually selected to Super Lawyers.
BBB ratings represent the BBB's opinion of how the business is likely to interact with its customers. The BBB rating is based on information BBB is able to obtain about the business, including complaints received from the public. BBB seeks and uses information directly from businesses and from public data sources. BBB assigns ratings from A+ (highest) to F (lowest). In some cases, BBB will not rate the business (indicated by an NR, or “No Rating”) for reasons that include insufficient information about a business or ongoing review/update of the business's file. BBB Business Profiles generally explain the most significant factors that raise or lower a business's rating. BBB ratings are not a guarantee of a business's reliability or performance. BBB recommends that consumers consider a business's BBB rating in addition to all other available information about the business. Customer Reviews are not used in the calculation of the BBB Letter Grade Rating.
Avvo calculates ratings based on public data we may have collected on each attorney and the information they have provided in their profile. The public data collected comes from a variety of sources, including public records (state bar associations, regulatory agencies, and court records) and other published sources on the internet. This information, however, is not exhaustive, and might not include additional relevant information that could increase an attorney's rating. Attorneys know about their own experience and have the option to add this information to their profiles – by either claiming their profile and adding information, or contacting Avvo Customer Care to provide additional information – and those details will often increase an attorney's rating. Avvo's mathematical module considers and weights the information collected and provided to calculate a numerical rating, ranging from 1 to 10. Within the model, Avvo takes into account factors that consumers and legal professionals believe are relevant to an attorney's qualifications, including experience, professional achievements, and disciplinary sanctions.